At today's press conference we were finally introduced to Amarillo's official team name and logo. Everyone, say hello to your Amarillo Sod Poodles!

The team name was met with applause from those gathered. Here is the official team logo.


It would be hard to accept anything else at this point. While those who are prone to hate everything about life will surely complain, the rest of us understand how much sense this makes.

Local businesses began using the name in advertisements and on their signs. People began screen printing t-shirts with the name on them, and they sold all over the country.

The tongue-in-cheek nature of the team name is why it works. It's why this is actually a good thing for the city. Not everything in life should be taken as seriously as your cholesterol.

I am guilty of having the same initial reaction to the team name when it was first brought up. I rolled my eyes. I even loudly proclaimed from my microphone, "You've got to be kidding me!"

But after seeing how quickly the name was adopted across the city, from t-shirts and business signs to folk songs, I was won over.

Welcome to the age of the Sod Poodles! Now let's give 'em hell in 2019!

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